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Twitter Automation: Pros and Cons

 

I'd like to start by being transparent with you dear reader. My studio, The Red Rabbit, created one of the Twitter automation tools appearing on this list. The rest of the list contains the best of the best for current Twitter automation available today. So with transparency out of the way, lets get the pros and cons of Twitter Automation.





HootSuite

One of the most popular social media management tools and a true powerhouse of functionality. Used by thousands of social media managers to control dozens of accounts simultaneously.


Pros:
Accessable to most popular social media platforms
connecting over 35 social networks including Facebook, Twitter, Instagram, Youtube and many more.
Browser based
No downloads are required to use Hootsuite, just login on their website and you're ready to go.
Mobile App
Since they have a mobile version you'll able to move your usage to your phone with little loss of time.

Cons:
Expensive Reporting costs
If generating reports is one of your requirements, be prepared to dish out $50 per report. This cost is prohibitive to small business and therefore out of reach for most users.
Not Beginner Friendly
The interface, while easy to look at, can be confusing for beginners and casual users.







SocialOomph

With a focus on automation and time saving, SocialOomph has some cool tools such as scheduling, Search tools, auto and bulk tweets, and connecting RSS feeds.

Pros
Robust functionality and many options to keep you engaged and productive.

Cons
Using SocialOomph can be pricey for anyone not serious about their Twitter automation. With costs paid out bi-weekly, it can add up quick for anyone but social media managers working with budgets.

Buffer

Buffer is often compared to Hootsuite and their functionality is similar.
Pros
The interface is clean and easy to use
Supports the big social networks with easy connectivity

Cons
Limited scheduling






Rabbit Message

This is the Twitter automation tool I created that I mentioned at the beginning. Rabbit Message was created to fill a niche I recognized was needed to be filled: Accessible automation for anyone capable of operating within Twitter rules and policies.

Pros
Rabbit Message delivers auto-reply an bulk messages over time to avoid triggering Twitter's red flag alerts.
Good analytics letting you know when messages were delivered.
Low cost: $4/mnth $40/yr.
Easy to use and navigate. Designed to be approachable and responsive for beginners.



Cons
Two purposes: Auto-Reply and Bulk messaging.
Only works with Twitter




Tweetdeck

A versatile and customizable way to have enhanced control and access to all aspects of your Twitter account in your browser.
Pros
Unlimited Twitter accounts
User friendly interface
Scheduling
Free to use

Cons
Limited to Twitter and Facebook connectivity
Lack of analytics can be limiting for heavy users and brand managers.

There is a special place within your Twitter messaging for streamlining your social media networking goals. If your Twitter account is active and you need to save time by reducing repetitive tasks, such as greeting every new Twitter follower, then automation is for you.



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